Modiform now sells only circular thermoformed pots

This represents a sustainable step for the entire supply chain

Leusden, 19 January 2022 - Modiform is stopping its sales of non-circular thermoformed pots and in doing so closes the polypropylene (PP) material loop. The renewed product range consists exclusively of circular pots. These pots are recyclable, as the material used is recognised and separated when disposed of with household waste. With this, the company ensures that the raw materials are kept in the supply chain.

For decades, the family company has committed itself to a sustainable way of thinking and acting. The company looks further than its own production and in Horizon2025 has formulated an ambition to work with the entire supply chain to bring about sustainable change in the sector. John van der Maarel (Sales Director at Modiform) says, ‘That is why it made perfect sense for us to make the decision to only sell circular pots. This is another great step on the road to a more sustainable future’.

Circular pots: Recycled & recyclable

The PP material used for making pots is 100% recycled plastic. The circular thermoformed pots can be discarded with existing household waste streams. The pots have been awarded the Cyclos certificate, the independent quality mark which indicates that a product meets all requirements for recycling. With our Recycled and Recyclable (R&R) and Post-Consumer Recycled (PCR) product range, growers and retailers automatically choose sustainable, high-quality, and beautiful products, and consumers are assured of proper waste processing when disposing of pots via the household waste stream.

About Modiform

Modiform’s focal points for sustainability come together in its Closed Loop Commitment. The material loop must and can be closed. Using the right materials and production techniques can reduce products’ environmental impact. The Closed Loop Commitment consists of many building blocks: from sharing knowledge to producing recyclable products made from recyclable materials (like plastic or alternatives like cardboard) for the ecoExpert range. As such, Modiform focuses on the various links in the supply chain and is always looking for ways in which the various parties can collaborate, from breeder and grower, to trade and retail. Modiform supports, facilitates, and develops a whole spectrum of solutions – from simple to complex – for packaging needs and consequently adds value for the client. Thinking and acting sustainably is in the genes of this family company. Modiform collects materials from wider society and upcycles these into high-quality and unique products as well as innovative concepts.